Bill Lee

Introducing "return on relationship" with your most valued customers The traditional model of growing your business-by relying on employees in sales, marketing, and product development-is dying. Today's most successful companies are taking a different approach: getting customers to market, sell, and create products for them. In assessing client value, most companies look at the money paid for their goods and services. But in this book, Customer...

Inspired by Chairman Mao's infamous Little Red Book, Spaceman Bill Lee offers an off-the-wall revisionist history of baseball's most colorful franchise, the Boston Red Sox. In addition to rewriting Red Sox history, Lee offers up his unique views on today's and yesteryear's game. With this hilarious take on Red Sox history, the Spaceman proves he's the true MVP in helping the Red Sox win the 2004 World Series and lift the Curse of the Bambino.

Bill Lee has experienced success as a Tennessee cattle farmer and businessman, but he has also known his share of tragedy and adversity. This Road I'm On is his story of fostering resilience and developing a heart for helping others by responding to those bittersweet moments with faith, hope, and perseverance.