Welcome to the new catalog for Santa Fe Public Library. We'd love to hear your feedback.

Baking powder wars: the cutthroat food fight that revolutionized cooking

Book Cover
Average Rating
Publisher:
University of Illinois Press,
Pub. Date:
[2017]
Language:
English
Description
First patented in 1856, baking powder sparked a classic American struggle for business supremacy. For nearly a century, brands battled to win loyal consumers for the new leavening miracle, transforming American commerce and advertising even as they touched off a chemical revolution in the world's kitchens. Linda Civitello chronicles the titanic struggle that reshaped America's diet and rewrote its recipes. Presidents and robber barons, bare-knuckle litigation and bold-faced bribery, competing formulas and ruthless pricing--Civitello shows how hundreds of companies sought market control, focusing on the big four of Rumford, Calumet, Clabber Girl, and the once-popular brand Royal. She also tells the war's untold stories, from Royal's claims that its competitors sold poison, to the Ku Klux Klan's campaign against Clabber Girl and its German Catholic owners. Exhaustively researched and rich with detail, Baking Powder Wars is the forgotten story of how a dawning industry raised Cain--and cakes, cookies, muffins, pancakes, donuts, and biscuits.
Also in this Series
More Like This
More Details
ISBN:
9780252082597
9780252041082
Reviews from GoodReads
Loading GoodReads Reviews.
Staff View

Grouping Information

Grouped Work ID a4c2106e-90eb-3b3e-5688-91c747b4c24e
Full title baking powder wars the cutthroat food fight that revolutionized cooking
Author civitello linda
Grouping Category book
Last Update 2018-05-15 04:18:20AM
Last Indexed 2018-05-27 04:21:14AM

Solr Details

accelerated_reader_interest_level
accelerated_reader_point_value 0
accelerated_reader_reading_level 0
author Civitello, Linda,
author_display Civitello, Linda
detailed_location_santafe Main New Books
display_description First patented in 1856, baking powder sparked a classic American struggle for business supremacy. For nearly a century, brands battled to win loyal consumers for the new leavening miracle, transforming American commerce and advertising even as they touched off a chemical revolution in the world's kitchens. Linda Civitello chronicles the titanic struggle that reshaped America's diet and rewrote its recipes. Presidents and robber barons, bare-knuckle litigation and bold-faced bribery, competing formulas and ruthless pricing--Civitello shows how hundreds of companies sought market control, focusing on the big four of Rumford, Calumet, Clabber Girl, and the once-popular brand Royal. She also tells the war's untold stories, from Royal's claims that its competitors sold poison, to the Ku Klux Klan's campaign against Clabber Girl and its German Catholic owners. Exhaustively researched and rich with detail, Baking Powder Wars is the forgotten story of how a dawning industry raised Cain--and cakes, cookies, muffins, pancakes, donuts, and biscuits.
format_category_santafe Books
format_santafe Book
id a4c2106e-90eb-3b3e-5688-91c747b4c24e
isbn 9780252041082, 9780252082597
item_details ils:.b14995396|.i2000817x|Main New Books|338.4 Civ|||1|false|false|||||Due May 29, 2018||m14dy||
itype_santafe 14 day books
last_indexed 2018-05-27T10:21:14.735Z
lexile_score -1
literary_form Non Fiction
literary_form_full Non Fiction
local_callnumber_santafe 338.4 Civ
local_time_since_added_santafe Six Months, Year
owning_library_santafe Santa Fe Public Library
owning_location_santafe Main Library
primary_isbn 9780252082597
publishDate 2017
record_details ils:.b14995396|Book|Books||English|University of Illinois Press,|[2017]|xi, 252 pages : illustrations ; 23 cm.
recordtype grouped_work
scoping_details_santafe ils:.b14995396|.i2000817x|Checked Out|Checked Out|false|false|true|false|false|true|999|||
series Heartland foodways
series_with_volume Heartland foodways|
subject_facet Baking powder -- Economic aspects -- United States -- History, Baking powder -- United States -- History
title_display Baking powder wars : the cutthroat food fight that revolutionized cooking
title_full Baking powder wars : the cutthroat food fight that revolutionized cooking / Linda Civitello
title_short Baking powder wars :
title_sub the cutthroat food fight that revolutionized cooking
topic_facet Baking powder, Economic aspects, History