Misbehaving : the making of behavioral economics
(Book)
Author
Published
New York : W.W. Norton & Company, [2015].
Format
Book
Edition
First edition.
Physical Desc
xvi, 415 pages : illustrations ; 25 cm
Status
Main Library - Adult
330.019 Tha
1 available
330.019 Tha
1 available
Oliver La Farge - Adult
330.019 Tha
1 available
330.019 Tha
1 available
Southside - Adult
330.019 Tha
1 available
330.019 Tha
1 available
Description
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Copies
Location | Call Number | Status |
---|---|---|
Main Library - Adult | 330.019 Tha | On Shelf |
Oliver La Farge - Adult | 330.019 Tha | On Shelf |
Southside - Adult | 330.019 Tha | On Shelf |
More Details
Published
New York : W.W. Norton & Company, [2015].
Edition
First edition.
Language
English
Notes
Bibliography
Includes bibliographical references (pages 373-391) and index.
Description
"Traditional economics assumes rational actors. Early in his research, Thaler realized these Spock-like automatons were nothing like real people. Whether buying a clock radio, selling basketball tickets, or applying for a mortgage, we all succumb to biases and make decisions that deviate from the standards of rationality assumed by economists. In other words, we misbehave. More importantly, our misbehavior has serious consequences. Dismissed at first by economists as an amusing sideshow, the study of human miscalculations and their effects on markets now drives efforts to make better decisions in our lives, our businesses, and our governments."--Amazon.com.
Description
Argues that economical trends cannot be predicted as much as thought, mainly because humans are so unpredictable, and reveals how behavioral economic analysis opens up new ways to look at everything from household finance to assigning faculty offices in a new building.
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