I'm published! Now what? : an author's guide to creating successful book events, readings, and promotions
(Book)

Includes bibliographical references.

"This practical guide to conducting successful book readings, events, and promotions will help you understand and navigate the shifting sands of the publishing world. This guide will help demystify book marketing and prepare authors to work effectively with bookstore event coordinators, the best friends authors can have inside the stores. Copeland also shares what to do after events to maximize and build upon success"--,Provided by publisher.