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English
Description
Based on the award-winning article in Harvard Business Review, from global leadership expert John Kotter.
It's a familiar scene in organizations today: a new competitive threat or a big opportunity emerges. You quickly create a strategic initiative in response and appoint your best people to make change happen. And it does-but not fast enough. Or effectively enough. Real value gets lost and, ultimately, things drift back to the default status. Why...
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Español
Description
Las estrategias de cambio son un requisito indispensable para competir en el siglo XXI. Sin embargo, las fórmulas no bastan por sí solas si descuidamos el papel determinante de un liderazgo eficaz para coordinarlas. La prueba está en el elevado índice de fracasos que se asocia a las transformaciones dentro del ámbito de la empresa. John P. Kotter, con su bagaje de veinticinco años de experiencia, nos muestra los errores básicos que surgen en...
Author
Language
Deutsch
Description
John P. Kotter's pioneering work Leading Change is one of the most important management books of all today. It has been translated into numerous languages and sold millions of times.
The pressure on companies to face constantly changing internal and external influences will continue to increase. An open but professionally managed handling of change processes is one of the essential characteristics of successful companies in the 21st century and one...
Author
Language
English
Description
Incremental improvement is no longer sufficient in helping organizations navigate the complexity, uncertainty and volatility of today's world. In Change: How Organizations Achieve Hard-to-Imagine Results in Uncertain and Volatile Times, authors John P. Kotter, Vanessa Akhtar, and Gaurav Gupta explore how to create non-linear, dramatic change in your organization. You'll discover the emerging science of change that teaches us about how to build organizations-from...
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