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2) Friend of a friend: understanding the hidden networks that can transform your life and your career
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"Handing out business cards? Or just joining LinkedIn? Not anymore. This is a new and startling look at the art and science of networking. Everybody knows that in order to expand your business opportunities, it's essential to reach out and build your network. But did you know that it's your secondary, or dormant, contacts who will be the most helpful to you? Or that too many of us inadvertently run the risk of isolating ourselves into corporate silos?...
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Everyone, whether the new kid in a cubicle, the boss in the executive suite, or self-employed, has huge potential for greater productivity and fulfillment. Even very high performers in excellent organizations, large and small, for profit and nonprofit, report that 30 to 40 percent of their talent is untapped. Imagine what lies waiting. Take Charge of Your Talent details three keys for readers to develop and enjoy their abilities. Readers will discover...
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Ladies Who Launch is the first company to define the feminine approach to launching a business, and to make the connection between starting a business and bringing creativity into your life with self-esteem and happiness. The nationally acclaimed program has enabled thousands of women across the country to break out of 9-to-5 and thrive in entrepreneurial enterprises that reflect their true passions, skills, and desires. Now available in book form,...
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"You don't need millions of dollars to get your business idea off the ground, but you do need to START, with what you have and where you probably are financially-on a Ramen Noodle budget! Think about it: Ramen Noodles are one of the cheapest meals on the planet, but when you get creative and add ingredients you have at your fingertips, you can transform it from an inexpensive meal from your college "glory days" into a "grown-up" gourmet meal. So,...
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There are four major pitfalls that business owners experience that inevitably lead to failure. Start Me Up! provides strategies to avoid those pitfalls and gives you the powerful ideas you need to build your thriving business. This is the perfect time to start a small business using your existing skills. Although far too many small businesses fail in their first year, many such failures are absolutely preventable. Ebong Eka will show you how to not...
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This is the first book in the Numbers 101 for Small Business series. It will show you the essentials of record keeping for a small business and will show why it's necessary to track information. The book will give you a greater understanding of the purpose and process of record keeping and a deeper understanding of your business.
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"More women than ever are starting businesses -- side businesses, home-based businesses, hobby businesses and small businesses," says Wright. "With increasing social media platforms and online tools, it's never been easier. But there are also many challenges and questions that come along with starting a business. By giving these women a step-by-step plan, they're able to take the guesswork out of running a business and have the confidence to make...
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When the landmark best-seller Flawless Consulting was first published more than three decades ago, it was quickly adopted as the "consultant's bible." With his legendary warmth and passion, Peter Block explained how to deal effectively with clients, peers, and others. The book continues to speak to people in a support function inside organizations as well as to external consultants. This thoroughly revised and updated third edition of Peter Block's...
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A guide to help you obtain less of what you don't want, and more of what you do, and "cut through the clutter, achieve better results in less time, build momentum toward your goal, dial down the stress, overcome that overwhelmed feeling, stay on track, [and] master what matters to you."-- Dust jacket flap.
12) Guerrilla marketing to heal the world: combining principles and profit to create the world we want
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Imagine your business making a big impact solving problems like hunger, poverty, war, violence, and catastrophic climate change while making a healthy profit. Guess what: you don't have to just imagine; you can make it real. "Guerrilla Marketing to Heal the World" shows dozens of practical examples of successful companies doing well by doing good-- from solopreneurs to Fortune 100 global corporations. You'll discover dozens of ways business can heal...
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Millions of artists, entrepreneurs, crafters, and solopreneurs dream of making a living doing what they love. But turning their vision into a viable business plan can feel like trying to fit a square peg into a round hole. Jennifer Lee knows what it's like to make the entrepreneurial leap - and how to do it successfully. The key is showing creative types how to use - rather than stifle - the imagination and intuition that make them creative in the...
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Business leaders need bold strategies to stay relevant and win. Traditional approaches to strategic planning based on safe, low-risk methods that produce predictable results do not equip businesses with the tools necessary for creating lasting impact. Companies must be willing to open themselves up to approaching strategy from a creative perspective. To create several systematic methodologies for creative problem solving in the development and execution...
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"So much of success in business depends on writing well. From resumes to reports, proposals to presentations, Writing Well for Business Success will help you communicate your ideas clearly, quickly and effectively. It will help you distill your message into a well-targeted statement; ace the elements of style; write what you want to say in emails, business plans and more; master the tricks of editing yourself. Presented in author Sandra Lamb's lighthearted...
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"Understand the context of negotiations to achieve better resultsNegotiation has always been at the heart of solving problems at work. Yet today, when people in organizations are asked to do more with less, be responsive 24/7, and manage in rapidly changing environments, negotiation is more essential than ever. What has been missed in much of the literature of the past 30 years is that negotiations in organizations always take place within a context--of...
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Ready to finance your venture the Kickstarter way? With equity crowdfunding rules finalized by the Securities and Exchange Commission, the landmark 2012 JOBS Act has finally gone live, freeing small businesses to raise up to $1 million without a lengthy, expensive IPO process. Legal and small business expert Cliff Ennico has followed the equity crowdfunding story since its inception. Here, he explains the federal legislation and translates the 685-page...
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"Ready to be your own boss? Whether you dream of launching your own graphic design startup or growing your Etsy store into a full-scale operation in your spare time, Business for Bohemians will equip you with the tools to turn your talents into a profitable and enjoyable business. But if cash flow forecasts, tax returns, and P&Ls sound horrifying, fear not: help is at hand. Tom Hodgkinson has spent his career advocating for laid-back living, and in...
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"A seminal work by bestselling author Clayton M. Christensen, now with a refreshed package. In the international bestseller The Innovator's Dilemma, Clayton Christensen exposed the Achilles' heel of many companies: by ignoring the disruptive technologies that evolve to displace them, they help initiate their own demise. In The Innovator's Solution, Christensen and Michael Raynor take the idea of disruption one step further--explaining how companies...
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"Most people just laugh when they hear that the secret to success is giving. . . . Then again, most people are nowhere near as successful as they wish they were." The Go-Giver tells the story of an ambitious young man named Joe who yearns for success. Joe is a true go-getter, though sometimes he feels as if the harder and faster he works, the further away his goals seem to be. Desperate to land a key sale at the end of a bad quarter, he seeks advice...
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