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Author
Physical Desc
xiii, 413 pages : illustrations ; 24 cm
Language
English
Description
Examines the art of effective persuasion to argue that its secret lies in a key moment before messages are delivered, sharing strategies for how to psychologically prepare one's listeners to render them most receptive.
Social psychologist Robert Cialdini shines a light on peak persuasion and reveals that the secret doesn't lie in the message itself, but in the key moment before the message is delivered. What separates average persuaders from extraordinarily...
Author
Physical Desc
viii, 289 pages : illustrations ; 22 cm
Language
English
Description
"You were born influential. But then you were taught to suppress that power, to follow the rules, to wait your turn, to not make waves. Award-winning Yale professor Zoe Chance will show you how to rediscover the superpower that brings great ideas to life. Influence doesn't work the way you think because you don't think the way you think. Move past common misconceptions -- such as the idea that asking for more will make people dislike you -- and understand...
Author
Physical Desc
xi, 244 pages ; 25 cm
Language
English
Description
Publisher's description: Minds are exceedingly hard to change. Ask any advertiser who has tried to convince consumers to switch brands, any CEO who has tried to change a company's culture, or any individual who has tried to heal a rift with a friend. So many aspects of life are oriented toward changing minds--yet this phenomenon is among the least understood of familiar human experiences. Now, eminent Harvard psychologist Howard Gardner, whose work...
Author
Series
Physical Desc
308 pages, 8 unnumbered pages of plates : color illustrations ; 19 cm.
Language
Español
Description
¿Deseas conquistar la voluntad de otros y convertirlos en tus aliados? ¿Te atreves a conocer aquello que activa el interés y la confianza de la gente? ¿Estás listo para retomar el control sobre el impacto que tienes en los demás? Estás a punto de descubrir sorprendentes revelaciones de lenguaje no verbal, comunicación asertiva e inteligencia emocional que te ayudarán a comunicar lo importante de manera impactante para influir en las decisiones...
Author
Physical Desc
296 pages : illustrations, music ; 24 cm
Language
English
Description
A respected psychologist presents an anecdotal analysis of the role of coercion in modern culture while introducing the tactics of leading persuasion experts, from magicians and religious leaders to advertisers and con men.
12) Lexicon
Author
Physical Desc
390 pages ; 25 cm
Language
English
Description
Emily Ruff belongs to a secretive, influential organization whose "poets" can break down individuals by psychographic markers in order to take control of their thoughts. Then she makes a catastrophic mistake and falls in love with Wil Jamieson who holds the key to a secret war between rival factions of "poets." In order to survive, Wil must journey to the toxically decimated town of Broken Hill, Australia, as the world crashes toward a Tower of Babel...
Author
Physical Desc
260 pages : illustrations ; 24 cm
Language
English
Description
"From the bestselling author of Drive and A Whole New Mind comes an exploration of the power of selling, which each of us does every day--whether we know it or not. According to the U.S. Bureau of Labor Statistics, one in nine Americans works in sales. More than fifteen million people earn their keep by convincing someone else to make a purchase. But dig deeper and a startling truth emerges: Yes, one in nine Americans works in sales--but so do the...
Author
Physical Desc
284 pages ; 24 cm
Language
English
Description
"Who Gets Believed? is a groundbreaking book about persuasion and performance that asks unsettling questions about lies, truths, and the difference between being believed and being dismissed in situations spanning asylum interviews, emergency rooms, consulting jobs, and family life"--
Author
Physical Desc
252 pages : illustrations ; 23 cm
Language
Español
Description
¡PREPÁRATE PARA CONSEGUIRLO TODO! En tus manos tienes la guía definitiva para influir en los demás y dominar las artes que te ayudarán a alcanzar tus metas más ambiciosas. Por lo tanto, tú decides si sigues leyendo, pero solo hazlo si lo que buscas es: Mover a la gente hacia la consecución de tus objetivos Cautivar corazones y mentes en cualquier situación Poner la balanza a tu favor y aumentar tus posibilidades de ganar Y convencer cada...
Author
Physical Desc
xiii, 272 pages ; 22 cm
Language
English
Description
"Getting someone to tell the truth is an essential skill that very few people possess. In the boardroom, classroom, or our own homes, every day we interact with others and try to get the truth from them. People are often untruthful out of fear of negative consequences associated with divulging information. But if a person is made to forget the long-term outcomes, he or she can be influenced to disclose sensitive information that's being withheld....
17) Bee the change
Author
Series
Big Idea Gang volume 3
Language
English
Formats
Description
"With the help of Connor and Deon, Kym and Lizzie set out to show their school the beauty of bees, and use their powers of persuasion to make a difference in the world"--
Author
Physical Desc
xii, 288 pages : illustrations ; 24 cm
Language
English
Description
Scott Adams -- a trained hypnotist and a lifelong student of persuasion -- was one of the earliest public figures to predict Trump's win, doing so a week after Nate Silver put Trump's odds at 2 percent in his FiveThirtyEight.com blog. The mainstream media regarded Trump as a novelty and a sideshow. But Adams recognized in Trump a level of persuasion you only see once in a generation. Trump triggered massive cognitive dissonance and confirmation bias...
Author
Physical Desc
viii, 278 pages ; 24 cm
Language
English
Description
"A research-based toolbox for anyone who wants to create a world with more justice, creativity, and innovation"--
For ideas to evolve and for societies to progress, we need rebels to challenge conventional wisdom and improve on it. Unfortunately, most of use perceive non-conformists as disloyal, reckless, destructive, or just plain weird. Kashdan shows how to make change, rebel against an unhealthy status quo -- and become better allies of our leaders...
Author
Series
Big Idea Gang volume 1
Language
English
Formats
Description
Four friends inaugurate their Big Idea Gang by starting a campaign to convince their principal and school to get a new mascot.
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